Business model, in fact, is the operation mode of the self-built station, different operation modes, in the different development process of cross-border e-commerce, there are great differences in performance. With the change of the cross-border e-commerce environment, the business model that burst into flames earlier may now fall completely out of favor and become impractical.

Therefore, merchants need to make their final choice based not only on the current situation but also on the development forecast of cross-border e-commerce. Pick the right business model, you can make the business of cross-border road, the more smooth, but if you choose the wrong, the road may be narrower and narrower, the more difficult.

Emerging mobile e-commerce

Emerging mobile e-commerce, is for emerging markets, such as Southeast Asia, the Middle East and other sunrise industry mobile e-commerce platform. In fact this model, is to make an independent station into an e-commerce platform, allowing other merchants to move in. Although for other sellers, this belongs to a third-party platform, but for the holder of the site, this is an independent station.

Obviously, this model is not for small and medium-sized sellers to do. It requires an experienced e-commerce team, strong technical support, and its rich assets as a foundation.

Site group B2C store model

A large number of sites, a large number of SKU, merchants according to the extremely low price, to attract a large number of customers. This model, now basically is not going to go. There are two main factors, one is due to the non-compliance management of most merchants, resulting in foreign customers to such sites to reduce the sense internet payment processing of trust. The other side is the rising cost of traffic, profits can no longer cover the cost.

B2B and B2W approach

The B2B and B2W models are usually oriented to foreign SMEs or retailers with the help of domestic manufacturers' resources. The characteristic is that in this model, there is a certain minimum order quantity or minimum order amount.

COD single page model

COD single-page e-commerce model is still mainly used in Southeast Asia, the Middle East, Latin America and other cross-border sunrise industry. These markets have little competition, but the logistics base is not so sound, while online payment habits have not been cultivated. Therefore it is necessary to obtain the trust of customers through the form of cash on delivery.

The COD model is still one of the best options to develop the sunrise industry. However, the long-term use of a single page, it will not be able to shape the brand, in terms of sustainable development, in fact, not very suitable.

Vertical boutique station

Vertical boutique station, is the merchant deep in a category. On the one hand, according to the quality of products and services to obtain customer love, on the other hand, according to the expansion of other products under the category, to retain customers. Vertical boutique station, in fact, the development of late, is the brand independent station.

Brand independent station

Brand independent station, is the future development of cross-border e-commerce independent station, upgrade transformation of the general trend. Nowadays most merchants are aware of the importance of branding, branding not only brings higher profits for merchants, but also brings more stable sources of customers for merchants. The brand independent station has become the new choice of more and more cross-border sellers.